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PALM BEACH, FLORIDA
SATURDAY | NOVEMBER 13TH 2021
AN INVALUABLE EXPERIENCE
FOR FRANCHISE DEALER GROUPS LEADERSHIP
SATURDAY AFTERNOON, 1-6PM
THE ONE DAY AUTOMOTIVE SUMMIT ONLY FOR:
10+ FRANCHISE LOCATION DEALER GROUPS
CEO, CFO, COO, CIO AND CMO'S
* FIRST COME BASIS, CONFIRMED BY BRIAN PASCH
SATURDAY AFTERNOON, 1-6PM
THE ONE DAY AUTOMOTIVE SUMMIT ONLY FOR:
10+ FRANCHISE LOCATION DEALER GROUPS
CEO, CFO, COO, CIO AND CMO'S
* FIRST COME BASIS, CONFIRMED BY BRIAN PASCH
JOIN US ONE DAY PRIOR TO AAAS
JOIN US ONE DAY PRIOR TO AAAS
JOIN US ONE DAY PRIOR TO AAAS
FRANCHISE DEALER GROUPS ATTENDING SO FAR:
SATURDAY AFTERNOON, 1-6PM
PANEL SESSIONS
TOPICS INCLUDE:
1:00 PM
The Google Advertising Playbook Is Broken: How To Fix Your Google Sales Campaign
Original Research by Brian Pasch
SPEAKERS:
Brian Pasch - Founder | Brian Pasch Enterprises
Gray Scott - Chief Marketing Officer | Cardinale Automotive Group
Contributions from Country Auto Group, and others
1:45 PM
Changing Gears: EV Sales and Consumer Direct Used Car Acquisition Strategies
SPEAKERS:
Kevin Frye - eCommerce Director | Jeff Wyler Automotive Group
Andy Wright - eVice President | Vinart Dealerships
2:30 PM
Advanced Dealer Group Performance Reporting and Metrics
Contributions from Del Grande Auto Group, Crown Automotive Group, and others
SPEAKERS:
Joe Lamphier - Executive VP & Chief Revenue Officer | Crown Automotive Group
Nathan Hollenbeck - VP of Marketing | Del Grande Dealer Group
Ryan Everson - Corporate Digital Marketing Director | Garber Automotive Group
Tom Kerr - President | Affinitv Advertising
3:15 PM
Cold Beer Break
Contributions from Country Auto Group, and others
3:30 PM
Moving From Online Lead Capture to Real-Time Retailing
Contributions from Jeff Wyler Automotive Group, Step One Automotive Group, and others
SPEAKERS:
Kevin Frye - eCommerce Director | Jeff Wyler Automotive Group
Nick Cybela - CMO | Step One Automotive
Carlito Mojica Jr. - Retail Development Senior Manager | LaFontaine Automotive Group
4:15 PM
Dealer Case Study; Moving to a Single Point of Contact (SPOC) Sales Framework
Contributions from Motor Werks Automotive Group, Schomp Automotive Group, and others
SPEAKERS:
Brian Benstock - Partner, GM/VP | Paragon Honda
Sherry Schultz - Chief Human Resources Officer | Walser Automotive Group
Neb Yonas - Executive Vice President | Chapman Automotive Group
Jason White - General Manager | Schomp Automotive Group
5:00 PM
Digital Retailing: Are We Moving To National OEM Sales Portals?
MODERATED BY: BRIAN PASCH
SPEAKERS:
Tom Moore - COO | Morgan Automotive Group
Paige Goodwin - Director, Digital Retailing | Group1 Automotive
Andy Wright - Vice President | Vinart Dealerships
5:30 PM
Creating a Unified Online Sales Process and In-Store Sales Process
Contributions from Del Grande Auto Group, Morgan Automotive Group, and others
SPEAKERS:
Brian Kramer - General Manager | Germain Cars
Sherry Schultz - Chief Human Resources Officer | Walser Automotive Group
6:30 PM
VIP WINE DINNER
SPONSORED BY:
With wines curated from Brian's Personal Wine Collection
AUTOMOTIVE'S LEADING
SPEAKERS & ATTENDEES
Brian Pasch
Founder
Jeffrey running
CMO
Nathan Hollenbeck
VP of Marketing
Joe Lamphier
Executive VP & Chief Revenue Officer
Ryan Everson
Corporate Digital Marketing Director
Kevin Frye
eCommerce Director & Automotive Technology Innovator
nick cybela
CMO
Carlito Mojica
Retail Development Senior Manager
Andy Wright
Vice President
Brian benstock
Partner, GM/VP
NEB YONAS
Executive Vice President Chapman AUto - Tuscon-Yuma
Chuck Wallis
VP & General Manager
Paul Schnell
Digital Marketing Director
tom moore
COO
Brian Kramer
General Manager
Paige Goodwin
Director, Digital Retailing
Gray Scott
Chief Marketing Officer
Anthony Pryor
Digital Marketing Director
Sherry Schultz
Chief Human Resources Officer
tom kerr
President
JASON WHITE
Vice President
More coming
Stay Tuned!
More coming
Stay Tuned!
More coming
Stay Tuned!
More coming
Stay Tuned!
More coming
Stay Tuned!
Gray Scott
Chief Marketing Officer
Anthony Pryor
Digital Marketing Director
Paul Schnell
Digital Marketing Director
Paul Schnell
Director, Digital Marketing
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