Steve White began innovating in the digital marketing landscape before it was even called “digital marketing.” His entrance into the automotive industry came in 2004, when he pioneered the creation of a regional automotive portal, ColumbusCars.com, a joint venture between the leading TV station and newspaper in Columbus, OH.

In 2009, Steve founded Clarivoy, a marketing technology pioneer that won the 2016 DSES Innovation Cup for the auto industry’s first Multi-Touch Sales Attribution platform designed specifically for auto dealers. He is a frequently requested speaker in the automotive industry along with being considered an industry influencer who works closely with industry-leading vendors and dealers. Steve is a graduate of Indiana University’s Kelley School of Business. An avid cyclist, he resides in Granville, Ohio, with his wife and three children.